The reason your sales and business development outreach isn’t working…is attributable to a increasing lack of customer compliance. Continue reading
One of the key concerns of the sales team I advise is the increase in projects requiring multiple bidders. As a result, the cost of customer acquisition is on the rise. We all talk about the commoditization of products and even services, but I think we should also focus on the commoditization of the proposal itself. Continue reading
It’s not enough to expect better for and of yourself, you should anticipate more from your customers. I call this Getting Ahead of Customer Expectations. Continue reading
Growth is not linear. Profit is not one for one. Life is uncertain. This is why small companies stagnate. As small businesses grow, owners continually encounter new challenges. Some are solved by getting the next sale: cash flow, paying the bills, payroll – things that represent survival. Other problems can only solved by taking on more risk: operational capacity, more employees, increasing profit – the things that represent progress. The bigger the company gets, the scarier some of these decisions become. Continue reading
There are two kinds of top achievers. There are the ones that can focus on the ultimate goal and everything falls into place behind it. Picture the star football player that sets his sight on The Super Bowl. Continue reading
In this installment of Around the Table with Tom Stimson, our panel of CEOs discuss their approaches and philosophies on capitalization, fiscal budgeting, and sales forecasting. Find out what influences their buying decisions and gain insight into how highly disciplined, successful companies approach budgeting and forecasting. In his wrap-up, Tom Stimson shares his techniques for applying these best practices to your business.
Pricing has become a huge topic. The customer is redefining where value lives – and your worth as a provider is no longer tied to your products. It’s about services and customer experience. Our old pricing models simply don’t work in this new service-based paradigm. You have to build value into the things that can’t be “commoditized.”
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